How to kickstart your sustainable transformation?
Engaging sustainable practices in your company is engaging it for the future.
There are countless reports, analysis, websites and theories out there.
We know how overwhelming it is, how strong is the temptation to go back to “business as usual” and leave it to others.
You landed here because you wanted or needed to make a change.
Good news: it is easier than it may look at first sight, if you take it one step at a time.
Based on our combined experience, we came up with guidelines to help you along the journey.
Why should you start?
Embracing sustainability brings a number of benefits:
Read more on how sustainability benefits the bottom line.
a. Buy-in is critical for creating the momentum for your sustainability transformation.
b. Whether you have been assigned the responsibility of Sustainable transformation, or you are carrying the initiative and need to convince your hierarchy: you don’t have to do it alone!
a. Change happens when you fill a gap between a given situation and a new situation.
You need to know where the company stands today to be able to lead it to where it must be tomorrow.
b. Identify your key areas of intervention: according to the Pareto Principle, “roughly 80% of the effects come from 20% of the causes”.
Find your 20% thanks to the work you did in 2.a.
c. Compare your company with your competitors:
a. Set SMARTER objectives (Specific, Measurable, Achievable, Relevant, Time-sensitive, Evaluated, Reviewed) to define your sustainability strategy, prioritizing on your 20% factors from 2.b. To keep the teams’ morale high, build on quick wins that will lead them to a major milestone.
b. Planning can be a challenge: be aware that the sustainability journey takes time and you will encounter setbacks. Be persistent. Move forward step by step: break each goal into sprints and set 3, 6, 12 months targets. Then adjust whenever necessary.
c. Browse the solutions you can implement and find the right suppliers.
d. Be careful about good-at-first-sight ideas that eventually turn to be poor ideas:
e.g. organising an internal event to raise awareness about food waste but providing pointless goodies. The waste and footprint generated by the goodies may cancel out the effort.
a. A Sustainability Policy is your company’s statement about its commitment to sustainability: it describes your strategy and goals, and the actions you intend to take to accomplish them.
Your Sustainability Policy should be a comprehensible document, communicated to all employees, stakeholders, customers and partners (including building management, suppliers…) and inspire change over time.
It also fosters Trust through Transparency & Commitment, resulting in customers and employees loyalty as well as business opportunities.
Note: Sustainable Procurement has a major impact on your global policy, learn more about How to write a Sustainable Procurement Policy.
b. Identify an appropriate set of sustainability KPIs that can be an integral part of the company’s strategy (fully part of every team’s KPIs and valuable for employee evaluation).
a. Monitor your achievements:
b. It is essential to share meaningful reports to update all involved stakeholders on a regular basis, and welcome any insight on your actions.
Take the opportunity to make sure your goals are still aligned with the company’s strategy.
Browse the UN Global Compact toolkit for SMEs: identify and leverage sustainability as an opportunity for Growth. Under the MAJU acronym: Mission - Activity - Justify - Upgrade, you will find useful videos, toolkits and templates.
Knowledge is power: More resources available