Improve Product packaging (upstream)

Cost
LOW
Cost
MEDIUM
Cost
HIGH
EFFORT
low
EFFORT
medium
EFFORT
HIGH
IMPACT
low
IMPACT
MEDIUM
IMPACT
HIGH

Upstream:

There are 3 or 4 types of packaging: primary packaging, service packaging, secondary packaging & tertiary packaging. For each of them, challenges and strategy to implement are the same... Start with the packagings you use the most regularly, with the highest volume or with the highest cost.

REDESIGN:

  • Redesign packaging to make it reusable (first objective), or recyclable, or compostable (not suitable at the moment for products destined to Singapore). Note that a change in the design of packaging will impact the customer's perception and requires a marketing exercise. Moving towards a returnable packaging might require a reassessment of the business model.
  • Use PREP from Label for Recycling (L4R) for assessing the recyclability of packaging.
  • Reduce the number of materials used (the more materials you use, the harder it is to recycle).

For high-level guidance on the overall sustainability of different packaging materials, check out the free online WWF Alternative Material Tool

To design recyclable packaging for Singapore,  work with the Packaging Recyclability Evaluation Portal (PREP) of Label for Recycling

REDUCE:

  • Eliminate unnecessary packaging
  • Reduce the use of materials (= make it lighter) by shortening or thining down material, or by using lighter alternative materials.
  • Aim for packaging free

REUSE:

  • For B2B with high frequency local partners, implement a reusable packaging that you can pick up at the next delivery. Particularly relevant for daily food delivery in B2B
  • For B2C, it is more challenging and must be aligned with the company image. Consider outsourcing the management of consumer returnable packaging (see muuse model for example)

26%

of the total volume of plastics used is plastic in packaging.
(Ellen Mac Arthur Foundation)

95%

of plastic packaging material value, or $80–120 billion annually, is lost to the economy after a shortfirst use.
(Ellen Mac Arthur foundation)